I’m a senior digital product leader
with big ideas
and a bigger drive
to serve others well.
Big Ideas, Real Impact.
My career has centered on developing and connecting the technology and content layers that support user acquisition, onboarding, and engagement for organizations seeking UX and e-commerce optimization in B2B/B2C/DTC models.
“What is Simple?” Campaign
A content campaign to inspire product professionals in the tech space to rethink the way we approach empathizing with users.
Conference
Invited to speak at Integrated Systems Europe 2025 in Barcelona, Spain.
Led the audience of product manufacturers and marketers through reimagining the way we approach solving user/customer/audience needs.
Article
Honored to share the “What is Simple?” concepts with Commercial Integrator magazine’s audience of members from the pro-AV industry (technicians, designers, engineers, manufacturers, and more).
Podcast
Honored to have been invited to expound on the origin of the “What is Simple?” concepts and discuss them further, among other topics related to leadership in technology, with Steve Greenblatt and James King on their Ask the Programmer podcast.